Microsoft Dynamics 365 and Dataverse: The Futuristic Approach for Business Growth

Microsoft Dataverse and Dynamics 365 solutions are becoming dependent on one another to eliminate fierce competition and supply optimum customer satisfaction at all touchpoints of business. The collaboration between these two solutions isn’t just an integration of one solution into another. It is a connection that comes with data security, safety, availability, and usefulness of the information whenever required. Before diving deep into the concepts of Dynamics 365 and the Dataverse, let’s understand the practicality of this cooperation.

In the modern era of prioritising customers at all costs, data plays an important role. Generally, a business collects huge amounts of customer data (raw) from different sources on a daily basis. Businesses have to invest resources to analyse such a huge pile of data and get useful information out of it.

Dataverse is one such solution that can store huge amounts of data on cloud servers and centralise the information to make it readily available for the concerned user. However, you will need advanced ERP solutions, like Dynamics 365, to analyse the data and extract useful information to make data-driven decisions. This is how the collaboration of Dynamics 365 with Dataverse works.

What is Dynamics 365?

Microsoft Dynamics 365 is a suite of different business solutions that consists of advanced ERP (enterprise resource planning) and CRM (customer relationship management) solutions. These solutions streamline different departments, automate processes, establish a centralised data repository, and promote real-time communication. Some of these solutions are:

  • Dynamics 365 Business Central
  • Dynamics 365 Finance
  • Dynamics 365 Supply Chain Management
  • Dynamics 365 Customer Engagement
  • Dynamics 365 Sales
  • Dynamics 365 Customer Service
  • Dynamics 365 Field Service
  • Dynamics 365 Commerce
  • Dynamics 365 Project Operations
  • Dynamics 365 Marketing
  • Dynamics 365 Human Resource
  • Dynamics 365 Power Platform

To implement any of the Dynamics 365 ERP or CRM solutions, you need to understand your business requirements and their uniqueness before finalising a solution. However, Dynamics Square can help you understand your business requirements and cater for a solution that perfectly aligns with your uniqueness. In cases of complex needs, we will customise your solution through personalisation or integrate any solution from the Microsoft Dynamics 365 ecosystem.

What is Microsoft Dataverse?

Microsoft Dataverse, earlier known as CDS (common data service), is a centralised cloud-storage that stores data safe and sound with 24/7 availability from anywhere in the world. You can also understand the concept of the dataverse as cloud data servers that store data from different solutions in a fixed format.

Microsoft Dataverse stores data in a particular set of tables that consists of rows and columns. In this, rows are known as records, and columns are known as fields/attributes. A specific set of data can only be stored in a particular column with certain parameters, like age, name, state, and more.

These are standard parameters, but you can also store custom parameters by creating purpose specific tables. It lets you store custom data of your choice regardless of the Dynamics 365 solution.

Types of Tables in Dataverse

In general, there are three types of data tables in Dataverse to help you classify and manage your data. These tables are:

Standard Table: These data tables come with standard parameters to store data and are readily available to utilise. It lets you manage structured data efficiently.

Custom Table: These tables can be customised to meet the unique needs of data processing. You can easily customise tables with full flexibility and scalability.

Activity Table: It is a special table that stores the data related to emails, appointments, and notes. Also, it empowers you to track activities and user engagement for improved productivity.

Benefits of Standard and Custom Tables with Dataverse

Standard and custom tables in Dataverse enable businesses to avail themselves of secure cloud storage with full data security. It comes with numerous benefits to businesses, like:

Easy to Store Data

You can store the data with ease in cloud storage without worrying about storage space.

Secure Data Storage

With the trust of Microsoft, your data will be in safe hands. Users can only access the data whenever they are assigned a specific role.

Accurate Logic and Validation

You can easily specify calculated columns, workflows, and business flow to confirm the quality of the data.

Dynamics 365 Data

You can store and access the Dynamics 365 data and later access it to build apps or make data-driven decisions.

Built-in Productivity Tool

You can leverage the integration of Microsoft Excel to access embedded tables while maximising productivity.

Dynamics 365 and Dataverse: What’s the correlation?

Dynamics 365 comes with the option to get native storage from Microsoft Azure. And you can easily integrate Dataverse with Microsoft Azure with the help of a Microsoft Solutions Partner.

All Microsoft Dynamics 365 applications support storing data in Dataverse with full data security, following all data safety certificates. When you store Dynamics 365 data in Dataverse, you can utilise it to build different applications using Power Apps, analyse data for further research, and simplify the core business processes.

Microsoft Dataverse also facilitates strong and smooth integration between different solutions in the Dynamics 365 ecosystem. You can integrate Dynamics 365 solutions with Power BI, Power Apps, Microsoft Office, and more to work with a unified approach.

The businesses can access the centralised data repository of Dynamics 365 while eliminating data silos from the system to achieve improved efficiency. With strong security features and best-in-class data privacy, you can avail of Dynamics 365 for simplified scalability and maximised profitability.

Get Started with Microsoft Dataverse

The innovative technology of the dataverse can push your business towards great success. If you want to implement such a technology in your existing business, feel free to contact Dynamics Square. We are your partner in growth that holds sufficient infrastructure and resources to supercharge your business operations. In case of need, feel free to write us an email at or call us directly at +44 207 193 2502 for more information.

Darshan Mungekar

Darshan Mungekar, the Principal Solution Architect at Dynamics Square UK. Offering expertise of over 22 years with consistent track record of progression, repeatedly achieving goals and producing immediate improvements.


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